Bloomingdale Catalogue | 2018, Nov. P. 35
The print ad is using this white building backdrop as an example of what winter is like, cold and uninviting. The typography says "oh what Sun" in color using icons to inspire vacation, fun, shopping for summer items to enjoy what the sun brings during holidays.
I took that concept and remixed it to capture the global experience of the sun and the multiuse of the sun outside of just vacations, beaches and swimwear. The sun is used for energy, cultivating life, physically and spiritually, it's for a celebration of people or used for rituals in different cultures.
Nadege Tessono
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